In this 21st century, people prefer personalized experiences, and the travel industry also took a step to deliver an excellent user experience. The new travel apps are equipped with artificial intelligence and augmented reality features, ensuring a smooth and error-free experience.
The AI and AR in travel apps have brought significant changes in the lives of travelers and businesses. Several mobile app development companies offer innovative travel app development services to transform existing apps.
In this article, you will learn how AI and AR have transformed the travel and tourism industry.
How Have AI and AR in Travel Apps Brought Transformation?
The integration of modern technologies has transformed the way people travel and businesses function in the travel industry. AI and AR offer numerous benefits to consumers, intermediaries, and retailers, from booking tickets to driving revenue opportunities.
The key benefits of AI and AR in travel apps include:
- AI-powered chatbot services to resolve customer queries,
- Dynamic pricing to match real-time demands and high revenue generation,
- Accurate travel planning with the help of AI-powered traveling apps,
- VR headset to give real-life-like travel experience through videos,
- Language translation using AI when traveling to foreign countries,
- Personalized travel experience based on likes, dislikes, preferences, and more,
- Virtual assistant for booking flights, accommodations, transportation, and more,
- Self-checkout system for effective baggage handling process,
- Identify online theft and fraud by analyzing abnormal patterns, etc.
Practical Applications of AI and AR in Travel Apps
Artificial intelligence and augmented reality are helping customers have a seamless travel journey. They can help remove false information, provide authentic data, and much more.
Many travel applications are using travel app development services to upgrade their apps to the latest technologies and bring customers on board. Here is the list of AR and AI applications travel apps are offering to their customers.
AI-Powered Hotel Search and Booking
Artificial intelligence has made it easier for newbie travelers to search for their next travel destination. Hopper, Kayak, and TripIt are a few travel apps that use AI algorithms to streamline the booking process. AI-powered travel apps help customers search for flights, hotels, and preferred destinations based on preferences and travel history.
An AI-enabled travel app can also act as a budget manager. The generative AI studies travelers’ preferences to search for and predict real-time flight prices, helping them save time and money. So, travelers can find the best place to stay at an affordable rate.
Itinerary Planning and Recommendation
These days, numerous travel apps use AI-powered travel agents for customers to manage itineraries for them. These travel agents can automate most mundane and repetitive tasks in much less time and provide data-driven insights to improve decision-making.
Numerous AI and AR development companies leverage data analytics and machine learning in their travel apps and harness the endless capabilities of Natural Language Processing (NLP). It helps customers get customized suggestions on travel itineraries, develop smooth travel strategies, and receive the necessary information.
Guide and Navigation via AR
Augmented reality uses the 3D model technique to provide virtual experiences in the physical world. AR travel apps enable customers to access real-time location and activity recommendations, even if they are in an unfamiliar location.
Customers can use their mobile devices to access information and images about historical sites without physically visiting them. Immersive technologies help travelers experience historical sites with animated construction and infographics, even if they are onsite. So, they can understand the history and culture of the place, enhancing the user experience.
Engaging Hotel Experience
It could be difficult for new travelers to find safe and secure accommodation in an unfamiliar place, especially for women travelers. However, artificial intelligence and augmented reality have resolved this issue.
Now, you can:
- Find the best place to stay based on customer reviews, ratings, prices, and preferences.
- Visit the place from a remote location using augmented reality-based apps,
- View hotel amenities, spa facilities, room location, outside view, and more through AR features.
Streamlined operations and Predictive Analysis
Applications of artificial intelligence in the travel industry also focus on data security to provide an effortless journey experience to travelers. It includes implementing the facial recognition feature for streamlining the check-in process, providing travel-related information, and offering instant assistance.
AI and AR-based travel apps also provide chatbot assistants and voice-controlled features for quick search and query resolution.
Predictive analysis helps businesses:
- Forecast travel demands,
- Evaluate customers’ needs,
- Make business strategies,
- Stay updated on dynamic travel trends, and more.
After the implementation of diverse AI and AR applications, travel businesses have witnessed a boom. They have successfully enhanced the user experience and retained existing customers.
Emerging AI and AR Trends in the Travel and Tourism Industry
This new wave of AR/VR and AI technology has reshaped the way hotels, intermediaries, and businesses are used to conduct business. Note that it’s just the beginning. The travel and tech industries are working together to find new ways to enhance customer experiences and harness the full potential of new technologies.
A few notable trends every business and traveler must look for:
- Social media analysis for upcoming travel trends and customers’ demands,
- Flexible pricing strategy using AI algorithm to meet future demands and availability,
- AI assistance to recover lost baggage and handle bags carefully,
- AI-powered distribution strategies to maximize the financial gain,
- Detailed behavior analysis for more personalized travel recommendations and planning,
- Employee management and scheduling using AI,
- Contactless booking via AI assistant,
- Accurate weather and traffic predictions based on historical data, etc.
Conclusion
Artificial Intelligence (AI) and Augmented Reality (AR) offer travel benefits that truly resonate with the target audience. In the last few decades, many travel apps have wholeheartedly adopted these technologies and transformed their businesses. They can also leverage AR to search for local tourist spots, know about local events, and get the fastest and safest route through AI features.
Now is the perfect time to develop a new travel app or update your existing one with new features. Look for reliable AI app development companies that fit your budget and provide all the necessary technological resources you require. It’s time to implement cutting-edge technologies in your travel app and take your business to a new height.